Carnival Cruise Lines is looking to introduce a wearable technology that will revolutionize the cruise ship experience. Ocean Medallion, is a quarter-size 1.8-ounce waterproof battery-powered, wearable device. It can be carried in a passenger’s pocket or a bag or worn around the wrist, neck or attached to a belt.  The Ocean Medallion is the central element that allows for personalization and the use of technology to elevate the cruising experience on and off the ship.

Carnival currently operates a fleet of more than 100 ships that travel to over 740 destinations across the world. Carnival is now looking to expand the services they offer on these ships by creating “smart cities at sea,” through Internet of Things (IoT) technology and Artificial Intelligence (AI).

These smart cities at sea are being created by Carnival’s customer experience division, headed by John Padgett. Padgett was a part of the creating team for Disney’s $1 billion MagicBand and MyMagic+ program.  He was instrumental in the introduction of the Ocean Medallion, which is a waterproof wearable device that can be carried a person’s pocket, bag or worn around the wrist, neck or belt. This device is a part of the technology utilized by the ship in enhancing the cruising experience.

The Ocean Medallion allows the cruise passenger to personalize his or her cruise experience based on preferences for food and other activities. Each passenger has his or her name carved into the Medallion that is connected to that passenger. The device uses the 7,000 sensors scattered throughout the ship to track the passenger’s movements and purchases on the ship. The Medallion also works with the Ocean Compass, an app that displays recommendations for the passenger, based on that person’s movements throughout the ship.

Passengers receive their Ocean Medallion prior to leaving on their cruises, and they can use the device to set up a cruise itinerary before they even board. They can also use the device to check in remotely, select food preferences and book excursions before leaving. The Ocean Medallion also works as a keyless entry into the passenger’s room, and when the passenger approaches their room, lights will turn on and the room temperature will adjust based on that person’s preferences. The Ocean Medallion also can serve as a means for the passenger to pay for purchases without needing to carry a credit card or money with them.

For passengers traveling with small children, the Ocean Medallion allows passengers to track their children with respect to their location on the ship. It also can help the passenger navigate throughout the ship and its multiple decks.

Ideally, the point of the Ocean Medallion is to offer passengers what they want in a cruise. They can enter in all their personal preferences or choose to not do so but rather let the tracking devices do the work for them. However, if someone is hesitant to rely upon a tracking device, passengers can also opt-out of certain features. The Medallions are not mandatory by any means, and passengers are free to choose to not wear the device.

This device is just one way of showing how new technology and artificial intelligence can change the services offered on cruise ships. Other cruise lines, such as MSC Cruises and Royal Caribbean are also unveiling similar technology. Whether you choose to get on board with change or not follow the trends, the times are changing.


If you have been injured on your cruise, on a wet and slippery deck, down a poorly lit staircase or steep gangway, in port on an excursion, or on a tender boat- it is important that you speak as soon as possible with a lawyer who specializes in personal injury claims against cruise lines. Most cruise lines, including Carnival, Royal Caribbean, Celebrity, Norwegian, MSC, Disney, Holland America, Princess, Costa, Regents Seven Seas and Oceania require that claims against them be pursued in a very specific place under very strict deadlines. Failure to comply with each individual cruise lines deadlines can result in a complete loss of any and all legal rights.

Aronfeld Trial Lawyers is a personal injury firm located in Miami, Florida since 1991.  We have fought hard to hold cruise lines accountable when they put their profits ahead of passenger safety.  We are available 24/7 and encourage you to contact us even if you are still on your cruise. The sooner we can begin our investigation and preservation of key evidence, such as the CCTV footage of your trip and fall, slip and fall, assault or other type of injury the more likely we will be able to understand and prove how the incident occurred. Remember, the cruise lines have the most aggressive and well-funded defense lawyers in the world- protecting their profits.  You need an experienced legal advocate in your corner who will fight to obtain the compensation you deserve for lost wages, medical expenses, transportation reimbursement and pain and suffering.  Call us today and speak with a cruise ship claims lawyer about your potential claim- toll free 1-866-597-4529, 305-441-0440, or by email. We are ready to help.

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